Agentic Engineer - Growth Lead

About Wati 

Started as a WhatsApp team inbox in 2020, Wati has evolved into a full revenue orchestration system that goes beyond a single platform. We empower businesses that sell, support, and grow through conversations by observing customer intent in real-time, deciding the next best revenue action, and executing it seamlessly across marketing, sales, and support—all within WhatsApp and connected messaging channels.

Our Platform & AI Capabilities 

Wati is designed for scalability and intelligence. Our AI-native platform simplifies complex customer communication operations through a unified inbox, a robust multi-channel messaging infrastructure, and no-code automation. At the heart of our solution is Astra, our intelligent AI layer, which helps you create AI Agents for all customer interactions and all your messaging platforms. By integrating AI agents into the ecosystem, we enable businesses of all sizes to deliver measurable ROI and build deeper customer relationships.

Our Backing & Partnerships 

Trusted by over 16,000 customers across 190+ countries, Wati is proudly backed by world-class investors including Tiger Global, Sequoia Capital, DST Global, and Shopify. As a Premium-tier Partner of Meta and Google, we maintain the highest standards of platform excellence and integration.

About the Role

We are looking for a Software Engineer III / Staff Software Engineer – Growth Lead to drive global product-led growth (PLG) and user adoption across Wati’s platform.

In this role, you will lead Wati’s global growth engineering efforts, working closely with product, data, and design teams to improve activation, conversion, engagement, and retention across a diverse international user base.

You will combine strong engineering execution with product and business thinking, building growth systems, running experiments, and shipping features that directly improve key growth metrics across multiple markets. This role requires someone who is highly data-driven, execution-oriented, and comfortable operating at the intersection of product, engineering, and global growth strategy.

What You Will Do

• Lead engineering initiatives that improve activation, conversion, and user adoption across Wati’s global user base

• Design and implement growth experiments (A/B testing, feature rollouts, funnel optimization) to drive measurable improvements in product metrics across different markets

• Work closely with product managers and designers to identify high-impact opportunities across onboarding, activation, and engagement funnels

• Build and maintain global growth infrastructure, including experimentation frameworks, analytics instrumentation, and growth tooling

• Use product data and behavioral signals to identify bottlenecks in the user journey across different regions and customer segments

• Continuously iterate on onboarding flows, conversion funnels, and engagement features to improve global product adoption

Requirements

• 5+ years of experience in software engineering, preferably in SaaS or product-led companies

• Experience working on product growth, activation, or conversion optimization

• Proven experience improving product metrics such as activation rate, conversion rate, or retention

• Strong data-driven mindset, with experience using product analytics and experimentation to guide decisions

• Strong product and business intuition, with the ability to connect engineering work to real user and business impact

• Experience working with experimentation frameworks, analytics platforms, or growth infrastructure is highly preferred

• AI-native mindset, actively using AI tools or AI agents in development workflows